What it is
BigCommerce is a cloud ecommerce platform for mid-size and large brands selling to consumers or other businesses across several channels. It ships with features that other platforms charge for as apps, takes no transaction fee and works well for headless builds with a separate frontend. Its strengths are B2B selling and running several storefronts from one admin.
How to use it
- Launch your store with themes and the Page Builder visual editor.
- Sell wholesale with price lists, quotes and company accounts in its B2B Edition.
- Run several storefronts or brands from the same admin.
- Plug in your own frontend through the API if your team builds headless.
- List your catalog on marketplaces and social through its sales channels.
What it's good for
- A cleaning products manufacturer selling to distributors with customer-specific pricing and also direct to consumers.
- A company with several brands that wants to run each store from one admin.
- A dev team that wants a commerce backend with its own Next.js frontend.
Pros
- No transaction fees, whichever payment gateway you use
- B2B features like price lists, quotes and company accounts
- Full-featured API for headless builds
- Multiple storefronts or brands from one admin
Cons
- Each plan has an annual sales cap; go over it and you must upgrade
- Fewer agencies, apps and local gateways in Latin America than Shopify or Tiendanube
- Smaller theme and app selection than Shopify
