What it is
Charla is a live chat platform with an AI chatbot you train on your own content to answer common questions. It adds a unified inbox, ticketing, a knowledge base and satisfaction surveys, and connects WhatsApp, Instagram, Messenger, Telegram and email. It's a lesser-known option aimed at small businesses that want to start for free.
How to use it
- Train the chatbot on your business information so it can answer on its own.
- Add the widget to your website or Shopify, WooCommerce or WordPress store.
- Work from one inbox for site and social chats, with tickets and tags.
- Measure your support with surveys and per-agent response times.
What it's good for
- A small online store that wants to answer shipping questions after hours without hiring.
- A medical practice that adds chat to its website and replies from a phone.
- A business testing live chat on the free plan before paying for more agents.
Pros
- Free plan for one agent and one website
- AI chatbot trained on your own content
- Integrations with Shopify, WooCommerce, WordPress and Magento
- iOS and Android apps
Cons
- Lesser known: few public reviews or case studies to compare it against
- The free plan shows Charla branding on the widget


