What it is
Wix is a website builder with an online store, bookings and a blog built in, made for people who want a site without writing code. You drag elements onto a template, add products and take payments on a paid plan. It's a good fit when the store is only one part of the business and the site also needs appointments, a portfolio or content.
How to use it
- Pick a template and adjust it by dragging text, images and sections.
- Add your store with products, inventory, coupons and shipping options.
- Take bookings for classes or services with Wix Bookings.
- Generate a first draft of your site with its AI assistant.
- Handle orders, messages and bookings from your phone with its app.
What it's good for
- A yoga studio that needs a website, class bookings and class-pack sales in one place.
- A photographer showing her portfolio and selling prints.
- A small handmade goods shop that wants an eye-catching site with a short catalog.
Pros
- Flexible visual editor with hundreds of templates
- Store, bookings, blog and memberships on the same platform
- Spanish-language interface and a free plan to design before you pay
- Supports providers like Mercado Pago and PayPal, depending on country
Cons
- You need a paid plan to sell; the free plan shows Wix ads
- Falls short of Shopify for large catalogs or complex operations
- You can't export your site to another platform
