What it is
Google Calendar is Google's calendar: free with a personal account and part of Google Workspace for businesses. It organizes events, shares calendars with your team, creates Google Meet calls and offers booking pages where clients pick a time. If you already live in Gmail, you don't need another tool for simple appointment scheduling.
How to use it
- Share your availability with a booking page anyone can open.
- Coordinate your team with shared calendars and free/busy views.
- Create Google Meet calls with one click from any event.
- Collect payment upfront for appointments by connecting Stripe, on plans that include it.
- Get reminders on your phone and by email.
What it's good for
- A therapist who lets patients book sessions in fixed time slots.
- A small business on Google Workspace coordinating rooms, meetings and shared calendars.
- A freelance consultant who charges for sessions upfront through her booking page.
Pros
- Free with any Google account
- Built-in appointment booking pages, no extra tool needed
- Tight integration with Gmail and Google Meet
- Spanish-language interface and iOS and Android apps
Cons
- Payments and other advanced booking features need a paid Workspace or Google One plan
- Fewer booking rules and customization options than Calendly or Acuity
- Workspace is billed per user per month


